Inside the M&A Deal: The example of Zendesk acquiring Ultimate

Thursday, 22 May - 5:00 PM CET

Acquiring a company is just the beginning - the real challenge is successfully integrating teams, products, and cultures to create lasting value.

This session offers a rare opportunity to hear directly from both sides of a real acquisition. Gain firsthand insights from:

Adrian McDermott - Zendesk CTO, who has led multiple acquisitions and understands what makes them succeed.

Sarah Al-Hussaini - Co-founder & COO of Ultimate (acquired by Zendesk), who navigated the transition from startup founder to being part of a global organization.

They’ll share:

✅ How a tech giant like Zendesk approaches acquisitions -from deal strategy to integration

✅ Key challenges in merging teams, tech, and company culture

✅ Lessons learned from both the acquirer and acquired founder’s perspectives

✅ What founders should know before selling their company

This is a must-attend session for founders considering an exit and operators involved in M&A.

👉 Sign up for the event here